Orquin, Jacob L. and Holmqvist, Kenneth (2018) Threats to the validity of eye-movement research in psychology. BEHAVIOR RESEARCH METHODS, 50 (4). pp. 1645-1656. ISSN 1554-351X, 1554-3528
Full text not available from this repository. (Request a copy)Abstract
Eyetracking research in psychology has grown exponentially over the past decades, as equipment has become cheaper and easier to use. The surge in eyetracking research has not, however, been equaled by a growth in methodological awareness, and practices that are best avoided have become commonplace. We describe nine threats to the validity of eyetracking research and provide, whenever possible, advice on how to avoid or mitigate these challenges. These threats concern both internal and external validity and relate to the design of eyetracking studies, to data preprocessing, to data analysis, and to the interpretation of eyetracking data.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | DECISION-MAKING; OBJECT RECOGNITION; TRACKING RESEARCH; VISUAL-ATTENTION; PERCEPTION; SEARCH; CHOICE; Eyetracking; Best practice; Experimental design; Data analysis; Researcher degrees of freedom; Internal validity; External validity |
| Subjects: | 100 Philosophy & psychology > 150 Psychology |
| Divisions: | Psychology and Pedagogy > Institut für Psychologie |
| Depositing User: | Dr. Gernot Deinzer |
| Date Deposited: | 19 Feb 2020 09:55 |
| Last Modified: | 19 Feb 2020 09:55 |
| URI: | https://pred.uni-regensburg.de/id/eprint/14095 |
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