Nomen est omen - the effects of 'greening' European fund names

Kick, Andreas and Fischer, Felix (2025) Nomen est omen - the effects of 'greening' European fund names. EUROPEAN JOURNAL OF FINANCE, 31 (13). pp. 1620-1635. ISSN 1351-847X, 1466-4364

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Abstract

Investors rely on a fund's name as an indicator of its investment strategy. With the continuing popularity of sustainability in finance, an increasing number of funds are incorporating ESG-related terms into their names. In this study, we identify 140 funds that were rebranded by investment companies to align with sustainability principles. Using propensity score matching, we construct a comparable control group and apply panel regression techniques to analyze ESG-related performance indicators, raw returns, and fund flows. Our findings indicate that renamed funds did not achieve higher LSEG ESG-Scores. However, they successfully reduced their $ {\rm CO}_2 $ CO2-exposure and delivered returns comparable to those of their conventional counterparts. Furthermore, investment companies experienced a significant increase in fund flows following the renaming of their funds.

Item Type: Article
Uncontrolled Keywords: ESG; sustainability; asset pricing; fund flows; G11; G12; G23; M14
Subjects: 300 Social sciences > 330 Economics
Divisions: Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Finanzdienstleistungen (Prof. Dr. Klaus Röder)
Depositing User: Dr. Gernot Deinzer
Date Deposited: 07 May 2026 05:35
Last Modified: 07 May 2026 05:35
URI: https://pred.uni-regensburg.de/id/eprint/65847

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