Items where Division is "Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Marketing (Prof. Dr. Harald Hruschka)" and Year is 2000

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Steiner, WJ and Hruschka, H (2000) Conjoint-based product (line) design considering competitive reactions. OR SPEKTRUM, 22 (1). pp. 71-95. ISSN 0171-6468

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