Items where Division is "Business, Economics and Information Systems > Institut für Betriebswirtschaftslehre > Lehrstuhl für Betriebswirtschaft, insbesondere Strategisches Industriegütermarketing (Prof. Dr. Roland Helm)" and Year is 2020

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Endres, Herbert and Helm, Roland and Dowling, Michael (2020) Linking the types of market knowledge sourcing with sensing capability and revenue growth: Evidence from industrial firms. INDUSTRIAL MARKETING MANAGEMENT, 90. pp. 30-43. ISSN 0019-8501, 1873-2062

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Helm, Roland and Krinner, Stephanie and Endres, Herbert (2020) Exploring the Role of Product Development Capability for Transforming Marketing Intelligence into Firm Performance. JOURNAL OF BUSINESS-TO-BUSINESS MARKETING, 27 (1). pp. 19-40. ISSN 1051-712X, 1547-0628

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Poehlmann, K. and Helm, R. and Mauroner, O. and Auburger, J. (2020) Corporate spin-offs' success factors: management lessons from a comparative empirical analysis with research-based spin-offs. REVIEW OF MANAGERIAL SCIENCE. ISSN 1863-6683, 1863-6691